This 2004 Gibson Digital Guitar in black is the model shown featured in Gibson’s groundbreaking advertisements—the first electric guitar to push technology forward in a truly revolutionary way. Released as part of Gibson’s bold leap into the digital age, it introduced their proprietary MaGIC system, allowing each string to send an individual signal through a standard Ethernet cable. This meant unprecedented control, from routing strings to different amps to applying unique tones per string. It eliminated analog noise, hum, and signal loss, opening up a world of creative potential for forward-thinking musicians. While it was built with cutting-edge tech for its time, we can’t verify if the digital system still functions—but the guitar plays flawlessly as a standard 6-string electric, making it just as usable as it is collectible.
This is more than just a guitar—it’s a rare piece of Gibson history. Only a handful of these were ever produced, and even fewer were finished in black like the one showcased in the original Gibson ads. Whether you’re a collector, a tech enthusiast, or simply someone who appreciates rare instruments with a story, this is a standout piece that will elevate any collection. You'll be glad you picked this one up—and once it’s in your hands, it’s not something you’ll want to let go of.
Check out Wiki: "Gibson_MaGIC"
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